
About the Project
When Brooke Burke and her team called us, we were more than happy to take that phone call. We’ve seen her in the media and on television since we were youngsters, and we were excited to hear about her new fitness app and web project. Brooke’s previous site wasn’t living up to the wonderful personal brand that she had built for herself, so we kicked our design team into high gear and helped develop a new aesthetic for her mobile app and website that was a bit more suitable.
All-in-all we’re very happy with the outcome of this project and to have fostered a great new relationship with a wonderful group of people. If you’re in the mood for getting fit, she has a wonderful VOD fitness program on her website and in app stores around the world. Check it out!
Goal
Brooke and her team were launching their new fitness app and needed help with strategy, a new web design and development.
Execution
We designed and developed a new aesthetic for the website, mobile app and online video streaming portal. We developed a WYSIWYG WordPress site and built integrated payment and CRM options to streamline sign ups and client communication.
Results
Conversions went up by nearly 2x after the new site and marketing materials were launched. Brooke’s fans were so excited that they shared her new launch over 1000 times across social media and she had over 500 new subscription sign ups in less than 30 days.